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A Comparison of Web and Mail Survey Response Rates

โœ Scribed by Kaplowitz, M. D.; Hadlock, T. D.; Levine, R.


Book ID
125430777
Publisher
Oxford University Press
Year
2004
Tongue
English
Weight
58 KB
Volume
68
Category
Article
ISSN
0033-362X

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๐Ÿ“œ SIMILAR VOLUMES


WEB-BASED AND MAIL SURVEYS: A COMPARISON
โœ Stanley E. Griffis; Thomas J. Goldsby; Martha Cooper ๐Ÿ“‚ Article ๐Ÿ“… 2003 ๐Ÿ› Wiley (John Wiley & Sons) ๐ŸŒ English โš– 91 KB

The mail survey is the most common data collection technique used by logistics researchers today. Many researchers have noted that response rates to mail surveys have been declining. The Internet offers logistics researchers several potential advantages over traditional mail surveys. This research c