<span><p>Includes 10 handy dos and donts of strategy development</p><p></p><p> Need powerful decision-making tools at your fingertips?</p><p> Want to get the most out of strategic thinking models like Porters Five Forces?</p><p> Only want what you need to know, rather than reams of theory?</p><p>
25 need-to-know strategy tools
β Scribed by Evans, Vaughan
- Publisher
- FT Press; Pearson
- Year
- 2014
- Tongue
- English
- Leaves
- 225
- Category
- Library
No coin nor oath required. For personal study only.
β¦ Synopsis
Includes 10 handy do's and don'ts of strategy development
- Need powerful decision-making tools at your fingertips?
- Want to get the most out of strategic thinking models like Porter's Five Forces?
- Only want what you need to know, rather than reams of theory?
With the critical strategy tools required to drive your business forward, this book tells you what you need to know, fast.
β¦ Table of Contents
Cover......Page 1
Contents......Page 12
About the author......Page 16
Publisherβs acknowledgements......Page 18
Introduction......Page 20
Top 10 doβs and donβts of strategy development......Page 26
Chapter 1: Identifying key segments......Page 30
Using it: IBM......Page 38
Chapter 2: Setting long-term goals......Page 39
Using it: Virgin Galactic......Page 43
Chapter 3: Setting SMART objective......Page 45
Using it: the BBC......Page 47
Chapter 4: Core ideology (Collins and Porras)......Page 50
Using it: Sony......Page 52
Chapter 5: The HOOF approach to demand forecasting (Evans)......Page 53
Using it: Apps......Page 61
Chapter 6: The five forces (Porter)......Page 63
Using it: Blockbuster......Page 70
Chapter 7: Rating competitive position......Page 71
Using it: Samuel Adams......Page 78
Chapter 8: The resource and capability strengths/ importance matrix (Grant)......Page 80
Using it: Virgin Group......Page 83
Chapter 9: The value chain (Porter)......Page 85
Using it: Zara......Page 88
Chapter 10: The product/market matrix (Ansoff)......Page 90
Using it: Virgin Cola......Page 93
Chapter 11: The attractiveness/advantage matrix (GE/McKinsey)......Page 94
Using it: Extramural Ltd......Page 100
Chapter 12: The growth/share matrix (BCG)......Page 104
Using it: Extramural Ltd......Page 109
Chapter 13: Three generic strategies (Porter)......Page 110
Using it: Southwest Airlines......Page 115
Chapter 14: The experience curve (BCG)......Page 117
Using it: New energy technologies......Page 120
Chapter 15: Blue ocean strategy (Kim and Mauborgne)......Page 122
Using it: Cirque du Soleil......Page 128
Chapter 16: Optimising the corporate portfolio......Page 129
Using it: Extramural Ltd......Page 133
Chapter 17: Creating value through mergers, acquisitions and alliances......Page 137
Using it: Lloyds Banking Group......Page 149
Chapter 18: Creating parenting value (Goold, Campbell and Alexander)......Page 152
Using it: Energy companies and their mineral subsidiaries......Page 156
Chapter 19: Core competences (Hamel and Prahalad)......Page 157
Using it: Red Bull......Page 161
Chapter 20: Deliberate and emergent strategy (Mintzberg)......Page 163
Using it: Facebook......Page 166
Chapter 21: Profit from the core (Zook)......Page 168
Using it: Marvel Entertainment......Page 171
Chapter 22: Disruptive technologies (Christensen)......Page 173
Using it: Toyota Motor Corporation......Page 177
Chapter 23: Good strategy, bad strategy (Rumelt)......Page 179
Using it: Wal-Mart......Page 183
Chapter 24: Innovation hot spots (Gratton)......Page 184
Using it: Linux......Page 186
Chapter 25: The Suns & Clouds Chart (Evans)......Page 188
Using it: Madonna......Page 193
Conclusion......Page 198
Ten useful strategy books to read next......Page 200
Glossary of terms......Page 202
References and further reading......Page 208
Index......Page 212
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