Will It Spread or Not? The Effects of Social Influences and Network Topology on Innovation Diffusion

✍ Scribed by Sebastiano A. Delre; Wander Jager; Tammo H. A. Bijmolt; Marco A. Janssen

• Book ID: 109165259
• Publisher: John Wiley and Sons
• Year: 2010
• Tongue: English
• Weight: 333 KB
• Volume: 27
• Category: Article
• ISSN: 0737-6782
• DOI: 10.1111/j.1540-5885.2010.00714.x