✦ LIBER ✦
When sad is better than happy: Negative affect can improve the quality and effectiveness of persuasive messages and social influence strategies
✍ Scribed by Joseph P. Forgas
- Book ID
- 116646219
- Publisher
- Elsevier Science
- Year
- 2007
- Tongue
- English
- Weight
- 369 KB
- Volume
- 43
- Category
- Article
- ISSN
- 0022-1031
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