✦ LIBER ✦
What Drives Organizations to Employ Design-Driven Approaches? A Study of Fast-Moving Consumer Goods Brand Development
✍ Scribed by Younjoon Lee; Dr. Martyn Evans
- Book ID
- 117966889
- Publisher
- Wiley (Blackwell Publishing)
- Year
- 2012
- Weight
- 590 KB
- Volume
- 7
- Category
- Article
- ISSN
- 1942-5074
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