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What about Design Newness? Investigating the Relevance of a Neglected Dimension of Product Innovativeness

✍ Scribed by Katrin Talke; Sören Salomo; Jaap E. Wieringa; Antje Lutz


Book ID
109165227
Publisher
John Wiley and Sons
Year
2009
Tongue
English
Weight
202 KB
Volume
26
Category
Article
ISSN
0737-6782

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