Valued product attributes in an emerging market: a comparison between French and Malaysian consumers

✍ Scribed by G.Tomas M Hult; Bruce D Keillor; Roscoe Hightower

• Book ID: 114361730
• Publisher: Elsevier Science
• Year: 2000
• Tongue: English
• Weight: 123 KB
• Volume: 35
• Category: Article
• ISSN: 1090-9516
• DOI: 10.1016/s1090-9516(00)00033-x