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Value Creation (Strategies for the Chemical Industry) || Systematically Revitalizing Innovation in the Chemical Industry

✍ Scribed by Budde, Florian; Felcht, Utz-Hellmuth; Frankemölle, Heiner


Publisher
Wiley-VCH Verlag GmbH & Co. KGaA
Year
2008
Weight
470 KB
Edition
2
Category
Article
ISBN
3527312668

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✦ Synopsis


Over the past century and a half, the chemical industry has changed the face of the world by applying boundless ingenuity and entrepreneurial spirit to solving many of the problems vexing humankind. With highly innovative product ideas from plastics to fertilizers, from textile dyes to explosives and medicines, chemistry transformed itself from alchemy into a value-capturing industry creating products with a high relevance for society. Chemistry as a discipline has continued to be a driver of innovation for many companies in the last decade (Fig. .1).


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✍ Budde, Florian; Felcht, Utz-Hellmuth; Frankemölle, Heiner 📂 Article 📅 2008 🏛 Wiley-VCH Verlag GmbH & Co. KGaA ⚖ 141 KB 👁 1 views

There is still plenty of room for innovation in the chemical industry; that is if new and more robust strategies and tactics are used to transform and grow our businesses. Given today's increasingly competitive global environment with slow growth and limited returns in traditional chemical-based bus