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Using Theory to Design Evaluations of Communication Campaigns: The Case of the National Youth Anti-Drug Media Campaign

✍ Scribed by Robert Hornik; Itzhak Yanovitzky

Book ID: 111088747
Publisher: John Wiley and Sons
Year: 2003
Tongue: English
Weight: 287 KB
Volume: 13
Category: Article
ISSN: 1050-3293
DOI: 10.1111/j.1468-2885.2003.tb00289.x

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