USING CONJOINT ANALYSIS TO PREDICT TRIAL AND REPEAT-PURCHASE PATTERNS OF NEW FREQUENTLY PURCHASED PRODUCTS

✍ Scribed by Fred S. Zufryden

• Book ID: 109167117
• Publisher: Decision Sciences Institute, Georgia State University
• Year: 1988
• Tongue: English
• Weight: 775 KB
• Volume: 19
• Category: Article
• ISSN: 0011-7315
• DOI: 10.1111/j.1540-5915.1988.tb00253.x