𝔖 Bobbio Scriptorium
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Uninformed response bias in telephone surveys

✍ Scribed by Timothy R Graeff


Book ID
117319586
Publisher
Elsevier Science
Year
2002
Tongue
English
Weight
107 KB
Volume
55
Category
Article
ISSN
0148-2963

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Exploring consumers' answers to survey q
✍ Timothy R. Graeff πŸ“‚ Article πŸ“… 2003 πŸ› John Wiley and Sons 🌐 English βš– 137 KB

## Abstract Researchers have observed that consumers often give answers to questions about which they are uninformed. Drawing from work in cognitive psychology, this research explores why, how, and when consumers answer survey questions about which they are uninformed. Results from a telephone surv