Understanding consumers' in-store visual perception: The influence of package design features on visual attention

✍ Scribed by Clement, Jesper; Kristensen, Tore; Grønhaug, Kjell

• Book ID: 123204964
• Publisher: Elsevier Science
• Year: 2013
• Tongue: English
• Weight: 154 KB
• Volume: 20
• Category: Article
• ISSN: 0969-6989
• DOI: 10.1016/j.jretconser.2013.01.003