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TSM Behavior-based marketing strategies for travel and tourism: The West Virginia Model. By James M. Rovelstand. (Bureau of Business Research, College of Business and Economics, West Virginia University, Morgantown, West Virginia 26506, USA), September 1975, 77pp. $3.50


Book ID
119086592
Publisher
Elsevier Science
Year
1976
Tongue
English
Weight
46 KB
Volume
4
Category
Article
ISSN
0160-7383

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