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Trust–commitment as a mediator of the celebrity endorser–brand equity relationship in a service context

✍ Scribed by Dwivedi, Abhishek; Johnson, Lester W.


Book ID
120808956
Publisher
Elsevier
Year
2013
Tongue
English
Weight
264 KB
Volume
21
Category
Article
ISSN
1441-3582

No coin nor oath required. For personal study only.


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