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Training Intercultural Competence for Business (Case Study Aproach)

✍ Scribed by Данько Ольга Александровна


Publisher
НИЦ ИНФРА-М
Year
2019
Tongue
Russian
Leaves
70
Category
Library

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✦ Synopsis


В основе учебного пособия находится кейс-технология, позволяющая формировать межкультурную компетенцию у будущих специалистов на реальных примерах из мира бизнеса. Особую практическую ценность представляют отдельные рубрики с советами по установлению контакта с представителями различных культур в профессиональной среде, а также список дополнительного чтения межкультурного взаимодействия в бизнес-среде.
Соответствует требованиям федеральных государственных образовательных стандартов высшего образования последнего поколения.
Рекомендовано для студентов бакалавриата, магистрантов высших учебных заведений экономического профиля, преподавателей делового иностранного языка.


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