✦ LIBER ✦
Towards a micro conception of brand personality: An application for print media brands in a French context
✍ Scribed by Valette-Florence, Rita; De Barnier, Virginie
- Book ID
- 120021826
- Publisher
- Elsevier Science
- Year
- 2013
- Tongue
- English
- Weight
- 384 KB
- Volume
- 66
- Category
- Article
- ISSN
- 0148-2963
No coin nor oath required. For personal study only.