Tourism, Aviation and Hospitality Development During the COVID-19 Pandemic

✍ Scribed by Yuhua Luo (editor), Hongmei Zhang (editor), Jinbo Jiang (editor), Doubou Bi (editor), Yujing Chu (editor)

• Publisher: Springer
• Year: 2022
• Tongue: English
• Leaves: 264
• Category: Library

✦ Synopsis

This book provides a snapshot of the COVID-19 pandemic situation from the perspective of the tourism, aviation and hospitality industries. The book analyzes the challenges and possible strategies for recovery to meet the urgent needs of the industry to deal with this catastrophic health crisis. A good part of the book discusses the negative effect of the pandemic to these industrial sectors and the strategies to reduce it. The book also explores other aspects of the tourism and hospitality development as the base for recovery such as applying more flexible business models, understanding the resident’s perception and emotion experience, strengthening the human resource management, and improving the destination image for marketing, etc. Some long-term issues are also discussed such as management education and environment protection education. The book is highly recommended for tourism and aviation researchers, policy makers, industry practitioners, and graduate students.

This book is a collection of selected papers from the 10th International Conference on Tourism and Hospitality between China and Spain (www.china-spain.org).

✦ Table of Contents

Preface
Contents
The Influence of the COVID-19 Pandemic on Tourism and the Countermeasures for Recovery in China
1 Introduction
2 Literature Review
3 Methodology
3.1 Literature Analysis
3.2 Questionnaire Survey
4 Findings and Discussions
4.1 The Impact on Tourism Industries, and Enterprises
4.2 The Impact on Consumers
5 The Recovery Strategy
5.1 National Policy and Local Support
5.2 The Countermeasures of Enterprises
5.3 Guiding the Tourism Social Network Discussion
5.4 Developing New sales Platforms and Tourism Products
6 Conclusions and Outlook
References
The Air Transport Network Between China and Spain During the Covid-19 Pandemic
1 A Brief Overview on the Role of Aviation in the Tourism Industry
2 Air Transport Liberalisation Process
3 Air Services Agreements Between China and Spain, China and the European Union
4 Evolution of the Aviation and Tourism Market Between China and Spain
5 Air Transport Network Between China and Spain
6 COVID-19 Impact on China and Spain Aviation Industry
7 Analysis
8 Conclusions
References
COVID-19 Pandemic Impacts on Chinese Outbound Tourism and Survival Strategy
1 Introduction
2 Literature Review
3 Research Methodology
4 Findings and Analysis
4.1 The Four Stages of Recovery
4.2 Government Action
4.3 Innovative Short-Term Solutions from Supply Sides
4.4 Radical Changes in Tourism Behavior and Demand
5 Discussion
6 Conclusion
References
New Opportunities of Heritage Tourism Under the COVID-19 Pandemic: A Case Study of Zayton Port
1 Introduction
1.1 New Opportunities
1.2 Zayton
2 Status Analysis
2.1 Representative Sites Selection
2.2 Overall Status Analysis
3 Discussion
3.1 Coupling Factors of Spatial Distribution
3.2 Vital Factors
4 Conclusions
References
Effects of Destination-Language Proficiency on Tourists’ Motivation
1 Introduction
2 Literature Review
2.1 Tourist Motivation
2.2 Perceived Destination Image
2.3 Perceived Cultural Distance
2.4 Tourist Behavioural Intention
3 Methodology
3.1 Research Design
3.2 Data Collection
3.3 Measurement
4 Findings
4.1 Profile of Respondents
4.2 Factor Analysis of Variables
4.3 Estimating the Effects of Spanish Language Learning
5 Discussions and Implications
5.1 Key Findings and Discussions
5.2 Theoretical and Practical Implications
6 Conclusion and Limitations
References
Destination Image of Spain Perceived by the Chinese Tourists During the Pandemic
1 Introduction
2 Literature Review
3 Methodology
4 Results
5 Discussion and Conclusion
References
Exploration and Innovation of Zhoushan Marine Tourism Industry in the Context of Free Trade Zone
1 Introduction
2 Overview of Free Trade Zone
2.1 Overview of the World’s Major Free Trade Zone
2.2 Overview of China’s Free Trade Zone
3 SWOT Analysis of Zhoushan Marine Tourism Industry Development in the Context of Free Trade Zone
3.1 Analysis of Development Advantages of Zhoushan Marine Tourism Industry (S)
3.2 Analysis of the Development Disadvantages of Zhoushan Marine Tourism Industry (W)
3.3 Analysis of Development Opportunities of Zhoushan Marine Tourism Industry (O)
3.4 Threats to the Development of Zhoushan Marine Tourism Industry (T)
4 Application of AHP Method in SWOT Analysis for Zhoushan Marine Tourism Industry
4.1 The Hierarchical Structure of Marine Tourism Industry in Zhoushan Development Strategy
4.2 Using AHP to Determine the Development Status of Zhoushan Marine Tourism Industry
5 Recommendations for Zhoushan Marine Tourism Industry
5.1 Reconstruction of Smart Tourism and Tourism Services
5.2 Government-Enterprise Cooperation and Regional Integration
5.3 Cultural Integration and Cultural and Tourism Integration
5.4 Exploiting International Tourism Potential with Free Trade Zone
6 Conclusions
References
Minority Women’s Willingness to Participate in Tourism Poverty Alleviation—A Case Study
1 Introduction
2 Literature Review
3 Research Hypothesis, Theoretical Model and Research Method
3.1 Overview of the Study Area
3.2 Influencing Variables and Research Hypotheses
4 Research Methods and Data
4.1 Research Model
4.2 Research Data
5 Results and Analysis
5.1 Sample Descriptive Statistics
5.2 Model Estimation Results
6 Conclusions and Policy Recommendations
References
Residents’ Perception and Its Impact on Community Participation of Tourism Development
1 Introduction
2 Literature Review
3 Hypotheses and Modeling
3.1 Hypotheses
3.2 Modeling
4 Empirical Analysis
5 Conclusions
References
Communication Patterns for Traditional Chinese Culture in Tourism
1 Integration of Culture and Tourism
2 Communication of Chinese Tourism Classics
2.1 Tourism Classics Resources
2.2 Communication of the Chinese Tourism Classics
3 Dilemma of Communication of Tourism Classics
3.1 Translation in the Communication of Tourism Classics
3.2 Analysis of the Present Communication Model and Corresponding Measures
4 The 7C-Communication-Model for Tourism Classics
5 Conclusion
References
Relationship Between Emotional Intelligence, Job Burnout and Turnover Intention of Hotel Staff
1 Introduction
2 Literature Review and Theoretical Hypothesis
2.1 Emotional Intelligence
2.2 Job Burnout
2.3 Turnover Intention
2.4 Research Review
3 Empirical Study
3.1 Research Scale
3.2 Overall Descriptive Analysis of Research Objects
3.3 Reliability and Validity Analysis
3.4 Factor Analysis
3.5 Correlation Analysis
3.6 Regression Analysis
3.7 Analysis of the Moderating Effect
3.8 Summary of Empirical Results
4 Conclusion and Enlightenment
4.1 Conclusion and Discussion
4.2 Limitations and Prospects
References
Informal Tourism Employment for Poverty Alleviation Under the Covid-19 Pandemic: Research Advances and Novel Challenges
1 Introduction
2 Research Topics
2.1 The Solution to the Dilemma of Precise Poverty Alleviation: Employment to Alleviate Poverty
2.2 The Special Form of Employment Poverty Alleviation: Informal Employment Poverty Alleviation
2.3 Informal Tourism Employment and Employment Poverty Alleviation
2.4 Informal Tourism Employment in the Context of COVID-19 Pandemic: Can It Have a Pro-Poor Effect?
3 Research Methods
3.1 Qualitative Analysis
3.2 Quantitative Analysis
4 The Relational Model of the Employment Poverty Alleviation, Informal Employment and Informal Tourism Employment
5 Conclusions
References
Predicting Green Hotel Visit Intention of College Students Using the Adjusted Theory of Planned Behavior
1 Introduction
2 Conceptual Framework
2.1 Theory of Planned Behavior (TPB)
2.2 Hypothesis Development
3 Methodology
3.1 Measures
3.2 Data Collection
4 Result
4.1 Effect of Attitude, Subjective Norm and Perceived Behavior Control
4.2 The Mediation Effect of Attitude
4.3 Moderating Effect of Perceived Behavior Control
5 Conclusion and Discussion
5.1 Conclusion
5.2 Implication
5.3 Future Research
References
Tourism Research on National Parks and Protected Areas
1 Introduction
2 Material and Methodology
2.1 Data Collection
2.2 Methodologies
3 Results
3.1 The Annual Trends of Publications and Cited Times
3.2 Contributed Authors and Their Collaborative Networks
3.3 Collaboration and Contribution of Organizations and Their Countries
3.4 Funding Agencies Statistic
3.5 Sources and Source Co-citation Networks
3.6 Key Articles and Cited References
3.7 Co-occurrence of Keywords
3.8 Terms Co-occurrence Analysis
4 Conclusions and Discussions
References
Research Hotspots on Inbound Tourism from the Perspective of Globalization
1 Introduction
2 Methodology
2.1 Research Methods
2.2 Data Sources
3 Basic Characteristics of Articles
3.1 Trend of Publications
3.2 Distribution of Countries/Regions
3.3 Main Research Institutions
3.4 Core Research Authors
4 Research Hotspots of Articles
4.1 Analysis of Keywords and Subject Terms
4.2 Cluster Analysis of Research Hotspots
4.3 Keywords Cleaning and Coding Classifications
4.4 Analysis of Research Hotspots on Inbound Tourism
4.5 Relationships Among Research Hotspots
5 Conclusion
References