"This new volume, The Hospitality and Tourism Industry in China: New Growth, Trends, and Developments, is an insightful look into the great changes in the hospitality and tourism industry in China in recent years. The steady growth of GDP in China, the increasing middle-income population, life style
Tourism and Hospitality Development Between China and EU
✍ Scribed by Guojun Zeng (eds.)
- Publisher
- Springer-Verlag Berlin Heidelberg
- Year
- 2015
- Tongue
- English
- Leaves
- 273
- Edition
- 1
- Category
- Library
No coin nor oath required. For personal study only.
✦ Synopsis
Tourism and hospitality industry is facing a substantial amount of opportunities and challenges due to the globalization. The Third International Conference on Tourism and Hospitality between China and Spain (ICTCHS) provides a unique global forum for academics, thought leaders and key industry practitioners from diverse backgrounds and interests to meet, discuss and debate critical issues that will affect the future direction of tourism and hospitality research and practice.
✦ Table of Contents
Front Matter....Pages i-xv
Introduction....Pages 1-6
Front Matter....Pages 7-7
The Comparison of Service Innovation Between High Level Hotels and Budget Hotels in China....Pages 9-21
The Effect of Gender Difference on Turnover of Hotel’s Employees in China....Pages 23-35
Research on the Optimization of the Government’s Role in the Development of Hotel Industry....Pages 37-54
Front Matter....Pages 55-55
The Eco-Experience as a Complementary Offer to Coastal Product in a Mass Tourism Destination....Pages 57-71
Research on Symbiotic Spatial Structure of Scenic Spots Based on the Original Authenticity Construction—Take Three Gorges as an Example....Pages 73-84
Research on Influence Factors of Dynamic Recreation Value of Desert Scenic Spots....Pages 85-99
Research on the Administrative System Reform of Exploitation-Prohibited Region: Taking Hailuogou, Gongga Mountain as Example....Pages 101-109
The Research into the World Heritage Value and Tourism Development of Dike-Pond Agriculture in the Pearl River Delta....Pages 111-127
Study on Microblog Marketing Feasibility and Countermeasures of Tourism Enterprises in China....Pages 129-136
Research on Motivation, Experience, Satisfaction and Behavioral Intention of Museum Tourism—A Case of Macau Museum....Pages 137-153
Front Matter....Pages 155-155
The Economical and Social Impacts of Tourism on Kharga Oasis Local Citizens in Egypt....Pages 157-171
Residents’ Perception and Attitudes Toward Tourism Impact Under Different Participation Mode in China....Pages 173-182
Analyzing Regional Rural Tourism Development with a Cognitive Mapping Approach: The Case of Jiangsu Province, China....Pages 183-190
A Comparative Research on Industrial Features Between Festivals and Exhibitions in China....Pages 191-201
A Study on College Students’ Motivation for Leisure Travel in Macau....Pages 203-213
Front Matter....Pages 215-215
On Tourism Management Professional Teachers’ Team Construction in Colleges and Universities—in Changchun Normal University as an Example....Pages 217-223
Research and Practice on Cultivating Pattern of “Cooperation Between School and Enterprise, Combining Learning with Working, Group Developing” in Higher Vocational Education....Pages 225-236
A Discussion on Tourism Resources Evaluation....Pages 237-247
Research on the Tourist Demands and Evaluation for Public Tourism Services....Pages 249-259
Front Matter....Pages 215-215
A Study on the Formation Mechanism of ‘Lv You’ Tourists Incidents—An Qualitative Analysis Based on Grounded Theory....Pages 261-276
✦ Subjects
Tourism Management; Regional and Cultural Studies; Cultural Studies
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