Tips and Tricks for Web Site Managers (Tips & Tricks)

✍ Scribed by Mark Kerr

• Publisher: Routledge
• Year: 2000
• Tongue: English
• Leaves: 167
• Category: Library

✦ Synopsis

There are many challenges to Web site management: collecting and collating information, developing a design style, managing updates, and ensuring a consistently interesting, topical and informative site are just some of them. Whether working as a team or individually, Web site managers must frequently develop skills, solutions and services in relative isolation. This book acts as an invisible support team, with acknowledged experts sharing their experiences in specific areas of site development. As well as the expert contributions, this book includes a wealth of advice from the information community, with timely tips submitted by Web and information professionals.Contents: Introduction; Content gathering; Design and style; Structure and navigation; Accessibility and interoperability; Databases and directories; Intranet; Security; Team management; Managing copyright; Maintenance and updating; Promotion and marketing; Appendix; Index.

✦ Table of Contents

Book Cover......Page 1
Title......Page 2
Copyright......Page 3
Contents......Page 4
Acknowledgements......Page 5
Introduction......Page 7
1 Site Definition and Planning......Page 8
2 Information Architecture and Navigation Design......Page 20
Case Studies 1......Page 33
3 Page Design and Graphics......Page 68
4 Site Quality and Accessibility......Page 92
Case Studies 2......Page 104
5 Web Site Policies and E-Commerce......Page 136
6 Marketing and Promotion......Page 140
Conclusion......Page 156
Appendix......Page 157
Bibliography......Page 159
Index......Page 160