✦ LIBER ✦
The WOW factor: Creating value through win-back offers to reacquire lost customers
✍ Scribed by Mert Tokman; Lenita M. Davis; Katherine N. Lemon
- Book ID
- 113752228
- Publisher
- Elsevier Science
- Year
- 2007
- Tongue
- English
- Weight
- 502 KB
- Volume
- 83
- Category
- Article
- ISSN
- 0022-4359
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