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The Use of Social Media for Artist Marketing: Music Industry Perspectives and Consumer Motivations

✍ Scribed by Salo, Jari; Lankinen, Mikko; Mäntymäki, Matti

Book ID: 120517351
Publisher: Institute for Media and Communications Management
Year: 2013
Tongue: English
Weight: 239 KB
Volume: 15
Category: Article
ISSN: 1424-1277
DOI: 10.1080/14241277.2012.755682

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