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The trigger role of the left cerebral hemisphere in the generalization of epileptic activity

โœ Scribed by V. A. Karlov; G. V. Selitskii; N. E. Sviderskaya

Publisher
Springer US
Year
1993
Tongue
English
Weight
900 KB
Volume
23
Category
Article
ISSN
0097-0549

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## Abstract Currently little is known about how implicit processes (i.e., cognitive processes that consumers are unaware of) are utilized as consumers read metaphoric advertisements. The field of cognitive neuroscience can help marketers better understand consumers' implicit processing by examining