✦ LIBER ✦
The strategic role of marketing: Understanding why marketing should be central to your business strategy: Adrian Davies, McGraw-Hill (1995), 205 pp., £22.95
- Book ID
- 116024051
- Publisher
- Elsevier Science
- Year
- 1996
- Tongue
- English
- Weight
- 124 KB
- Volume
- 29
- Category
- Article
- ISSN
- 0024-6301
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