The Social Media Release as a public relations tool: Intentions to use among B2B bloggers

✍ Scribed by Peter Steyn; Esmail Salehi-Sangari; Leyland Pitt; Michael Parent; Pierre Berthon

• Book ID: 113870921
• Publisher: Elsevier Science
• Year: 2010
• Tongue: English
• Weight: 99 KB
• Volume: 36
• Category: Article
• ISSN: 0363-8111
• DOI: 10.1016/j.pubrev.2009.09.005