In appealing to consumers, marketers need to know what the good life means across various consumer segments. The present study seeks to deepen the understanding of consumer subjective well-being (SWB) by exploring its relationship with selected secular and sacred values. SWB, defined as individuals'
The role of subjective time in identity regulation
β Scribed by Anne E. Wilson; Gregory R. Gunn; Michael Ross
- Publisher
- John Wiley and Sons
- Year
- 2009
- Tongue
- English
- Weight
- 116 KB
- Volume
- 23
- Category
- Article
- ISSN
- 0888-4080
- DOI
- 10.1002/acp.1617
No coin nor oath required. For personal study only.
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