✦ LIBER ✦

The role of strategic philanthropy in marketing strategy

✍ Scribed by McAlister, Debbie Thorne; Ferrell, Linda

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

The strategic role of marketing

✍ Graham Hutton 📂 Article 📅 1996 🏛 Elsevier Science 🌐 English ⚖ 92 KB

Cause-Related Marketing: A Coalignment o

✍ P. Rajan Varadarajan and Anil Menon 📂 Article 📅 1988 🏛 American Marketing Association 🌐 English ⚖ 595 KB

THE STRATEGIC ROLE OF INTERNATIONAL MARK

✍ Porter, Michael E. 📂 Article 📅 1986 🏛 Emerald Group Publishing Limited 🌐 English ⚖ 425 KB

Strategic Interdependence in Organizatio

✍ Varadarajan, P. Rajan; Jayachandran, Satish; White, J. Chris 📂 Article 📅 2001 🏛 American Marketing Association 🌐 English ⚖ 127 KB

Increasing the role of direct mail marke

✍ J.Taylor Sims; Herbert E. Brown 📂 Article 📅 1979 🏛 Elsevier Science 🌐 English ⚖ 880 KB

The Role of Logistics Leverage in Market

✍ Mentzer, John T.; Williams, Lisa R. 📂 Article 📅 2001 🏛 Haworth Press Inc 🌐 English ⚖ 169 KB