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The role of orexin in motivated behaviours

✍ Scribed by Sakurai, Takeshi

Book ID
127359449
Publisher
Nature Publishing Group
Year
2014
Tongue
English
Weight
981 KB
Volume
15
Category
Article
ISSN
1471-0048

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This is a conceptual article dealing with the role of motivated reasoning in vendor selection. The authors argue that organizational buyers' motivated reasoning, along with the task characteristics of perceived importance and familiarity, plays an important role in determining whether an open or a c