✦ LIBER ✦
The Role of Ad-Evoked Consumption Visions in Predicting Brand Attitudes: A Relevancy Principle Model
✍ Scribed by Chang, Chingching
- Book ID
- 118764174
- Publisher
- John Wiley and Sons
- Year
- 2012
- Tongue
- English
- Weight
- 745 KB
- Volume
- 29
- Category
- Article
- ISSN
- 0742-6046
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