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The response of the ‘new consumer’ to promotion in the transition economies of the former Soviet Bloc

✍ Scribed by R.Bruce Money; Deborah Colton

Book ID: 114361729
Publisher: Elsevier Science
Year: 2000
Tongue: English
Weight: 192 KB
Volume: 35
Category: Article
ISSN: 1090-9516
DOI: 10.1016/s1090-9516(00)00032-8

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