✦ LIBER ✦
The real-exposure effect revisited — How purchase rates vary under pictorial vs. real item presentations when consumers are allowed to use their tactile sense
✍ Scribed by Müller, Holger
- Book ID
- 123562202
- Publisher
- Elsevier Science
- Year
- 2013
- Tongue
- English
- Weight
- 136 KB
- Volume
- 30
- Category
- Article
- ISSN
- 0167-8116
No coin nor oath required. For personal study only.