The Practical Handbook for the Emerging Artist, Enhanced Edition

✍ Scribed by Margaret Lazzari

• Publisher: Cengage Learning
• Year: 2010
• Tongue: English
• Leaves: 353
• Edition: 2
• Category: Library

✦ Synopsis

Primarily designed to help visual art students make the transition from art school to their own practice, THE PRACTICAL HANDBOOK FOR THE EMERGING ARTIST is also an excellent resource for practicing artists. This ENHANCED SECOND EDITION continues to focus on all aspects of the emerging artist's career-studio practice, including developing ties in the art world, documenting work, making digital images, exhibiting art, writing about art, taking on curatorial responsibilities, addressing financial and legal concerns, and attending graduate school, with added emphasis on art in the digital age. The text demonstrates how students can make things happen for their careers, in addition to helping them find and approach already-existing outlets for their work.

✦ Table of Contents

Front Cover......Page 1
Title Page......Page 4
Copyright......Page 5
Brief Contents......Page 12
Contents......Page 14
Preface......Page 8
PART I: GROUNDWORK......Page 22
Developing Your Artwork......Page 24
Describing Your Art......Page 26
Promoting Your Work......Page 28
Artist Interview: John Baldessari......Page 29
Validation......Page 34
Sources of Information......Page 36
Artist Alliances......Page 37
Skills Needed When Working with Groups......Page 41
Mentors......Page 43
Making Things Happen......Page 44
Artist Interview: Christi Atkinson......Page 45
PART II: GETTING YOUR WORK OUT AND SEEN......Page 50
Options for Exhibition Sites......Page 52
Web-Based Exhibitions......Page 54
Guerrilla Art......Page 55
Options for Artists in Small Cities and Rural Areas......Page 57
Artist Interview: Barry McGee......Page 59
Exhibition Calendar......Page 64
Mailing Lists......Page 67
Announcements......Page 70
Press Release and Press Kit......Page 76
Installing Your Exhibition......Page 79
Preparing for a Performance......Page 84
Artist Interview: Michael McCaffrey......Page 86
Resumés......Page 92
Artist Statement and Proposals......Page 100
Visual Documentation......Page 102
Digital Images......Page 103
Making Digital Images Usable......Page 121
Documenting Performance......Page 125
New Media Documentation......Page 127
Organizing Digital Files and Other Documentation......Page 129
Artist Interview: Anne Bray......Page 131
6 Presenting Your Work to Art Professionals or Clients......Page 136
Your Web Site......Page 137
Portfolios to Present Your Work......Page 140
Proposal Packets......Page 146
Meeting with Clients and Art Professionals......Page 148
Artist Interview: Joyce Kozloff......Page 149
7 Researching Galleries, Museums, and Other Art Venues......Page 154
Commercial Galleries......Page 155
Alternative Spaces......Page 157
College Galleries......Page 159
Galleries in Community Centers......Page 160
Cooperative Galleries......Page 161
Online Galleries......Page 162
Museums......Page 163
Municipal Galleries......Page 164
Businesses as Art Venues......Page 165
Other Exhibition Opportunities......Page 166
Art Advisors......Page 169
Artist Interview: Salomón Huerta......Page 171
Showing Your Work at a Commercial Gallery......Page 176
Showing in Alternative Spaces, Museums, and College Galleries......Page 190
Showing at Businesses and Community Centers......Page 192
Self-Promotion......Page 193
Interview: Nancy Hoffman......Page 194
PART III: POSITIONS OF INFLUENCE......Page 198
9 Writing for Art Publications......Page 200
Categories of Art Writing......Page 201
Pay......Page 203
Writing Reviews......Page 204
Your Career as a Writer......Page 205
Artist Interview: Chris Miles and Mónica Amor......Page 206
You as Curator......Page 212
Formulating a Curatorial Project......Page 213
Researching Potential Artists and Sites......Page 214
Writing a Curatorial Proposal......Page 215
Bringing It All Together......Page 216
Artist Interview: Nicole Cohen and Arzu Arda Kosar......Page 218
Artist-Run Spaces......Page 224
Outside Support......Page 226
The Nonprofit Art Space......Page 227
Artist Interview: Rick Lowe......Page 230
PART IV: FINANCIAL CONCERNS......Page 236
Full-Time Jobs with Long-Term Commitment......Page 238
Part-Time Employment......Page 240
Jobs for "Getting By"......Page 241
Job Listings......Page 242
Letters of Recommendation......Page 243
Interviews......Page 245
Career Planning......Page 246
Artist Interview: Dave Jones......Page 247
Granting Agencies......Page 252
Individual Artist Grants......Page 254
Getting Grants through Nonprofit Organizations......Page 255
Writing a Grant Application......Page 256
Artist Interview: Alyson Pou......Page 261
Public Art Programs......Page 266
Commissions......Page 270
Arts Organizations......Page 274
Support from Businesses......Page 275
Artist Interview: Jenny Holzer......Page 279
Finding a Studio......Page 284
Health and Safety......Page 286
Keeping Good Records......Page 288
Legal Issues......Page 295
Artist Interview: Carol Kumata......Page 303
PART V: EDUCATION......Page 308
Description of the Degree......Page 310
When to Consider Graduate School......Page 312
Making Preliminary Choices......Page 313
Researching Your Final Choices......Page 315
Admissions Applications, Financial Aid, and Other Requirements......Page 317
Admissions Process......Page 319
Artist Interview: John Gordon......Page 320
Graduate Education in Art-Related Fields......Page 324
Residencies......Page 325
More Sources for Further Education......Page 327
Artist Interview: Suzanne Fetscher......Page 329
Appendix: Organizations, Agencies, Resources, and Services for Artists......Page 334
Annotated Bibliography......Page 342
Index......Page 348