The power of strategy innovation: a new
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Robert E. Johnston Jr., J. Douglas Bate
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Library
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2003
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AMACOM
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English
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Strategic planning sounds business-as-usual dull, while innovation conjures up images of corporate vision and risk-taking. The truth is, the two must be brought together for companies to excel in dynamic markets. The Power of Strategy Innovation presents a five-step Discovery Process for staging, al