The poverty of media richness theory: ex
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MAHA EL-SHINNAWY; M.LYNNE MARKUS
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Article
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1997
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Elsevier Science
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English
β 318 KB
How and why people choose which communication medium to use is an important issue for both behavioral researchers and software product developers. Little is yet known about how and why people in organizations choose among new media like electronic mail and voice mail, although the availability and u