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The political economy of quality measurement: a case study of the USA slaughter cattle market

✍ Scribed by John E. Whitley

Book ID
108522687
Publisher
John Wiley and Sons
Year
2002
Tongue
English
Weight
289 KB
Volume
46
Category
Article
ISSN
1364-985X

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## Abstract This study is concerned with interorganisational aspects of relationship marketing, which, in turn, has led to a focus on political aspects, i.e. on interests, conflicts and power in a project network consisting of actors marketing a festival. A metaphor of a project network, the politi