✦ LIBER ✦
The performance impact of an international orientation on product innovation Elko J. Kleinschmidt and Robert G. Cooper, European journal of marketing (1988), pp56–70
✍ Scribed by Mahapatra, Mausumi; Tysoe, Wilfred T.
- Book ID
- 122149909
- Publisher
- John Wiley and Sons
- Year
- 1989
- Tongue
- English
- Weight
- 371 KB
- Volume
- 6
- Category
- Article
- ISSN
- 0737-6782
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