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The New German Sales Law: Changing Patterns in the Regulation of Product Quality

✍ Scribed by Hans-W. Micklitz


Book ID
110394599
Publisher
Springer
Year
2002
Tongue
English
Weight
77 KB
Volume
25
Category
Article
ISSN
0168-7034

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MULTIPROJECT STRATEGY AND SALES GROWTH:
✍ KENTARO NOBEOKA; MICHAEL A. CUSUMANO πŸ“‚ Article πŸ“… 1997 πŸ› John Wiley and Sons 🌐 English βš– 160 KB πŸ‘ 2 views

This paper explores the impact on sales growth of different product development strategies, especially an approach that focuses on the coordination of multiple projects that overlap in time and share critical components. The data for our analysis comes from the automobile industry, although the prin