✦ LIBER ✦

The multiple meanings of television advertising

✍ Scribed by Leo Bogart

Book ID: 110629621
Publisher: Springer-Verlag
Year: 1988
Tongue: English
Weight: 535 KB
Volume: 25
Category: Article
ISSN: 0147-2011
DOI: 10.1007/bf02695729

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

The Multiple Meanings of Age for Televis

The Multiple Meanings of Age for Television Content Preferences

✍ Marie-Louise Mares; Ye Sun 📂 Article 📅 2010 🏛 John Wiley and Sons 🌐 English ⚖ 925 KB

Television alcohol advertising: Do child

Television alcohol advertising: Do children really mean what they say?

✍ Avril S. Nash; Karen J. Pine; David J. Messer 📂 Article 📅 2009 🏛 John Wiley and Sons 🌐 English ⚖ 216 KB

The meanings of ethics in and of adverti

The meanings of ethics in and of advertising

✍ Christopher Hackley 📂 Article 📅 1999 🏛 John Wiley and Sons 🌐 English ⚖ 241 KB

The Effectiveness and Targeting of Telev

The Effectiveness and Targeting of Television Advertising

✍ Ron Shachar; Bharat N. Anand 📂 Article 📅 1998 🏛 John Wiley and Sons 🌐 English ⚖ 239 KB

Parental Mediation of Television Adverti

Parental Mediation of Television Advertising Effects

✍ Thomas S. Robertson 📂 Article 📅 1979 🏛 John Wiley and Sons 🌐 English ⚖ 923 KB

The multiple meanings of impact factors

✍ Garfield, Eugene 📂 Article 📅 1998 🏛 John Wiley and Sons 🌐 English ⚖ 19 KB 👁 2 views

calculations from 1-, 5-, and 16-year periods and by use of The Multiple Meanings of Impact Factors programs such as Access, or its equivalent, on any combination of years desired. We used the 1995 edition of this database to compute 7-and 15-year cumulative journal impact factors for Sir: the 100