Costs and benefits of communicating prod
β
Erwan Saouter; Ina Andreasent
π
Article
π
2006
π
Society of Environmental Toxicology and Chemistry
π
English
β 128 KB
## Abstract Procter&Gamble (P&G) developed ScienceβinβtheβBox (SIB; www.scienceinthebox.com) after discussions with their stakeholders as to how the consumer products company could better communicate key environmental performance and safety information to the public. A series of workshops enabled P