The Management of Technology and Innovation: A Strategic Approach, 2nd Edition

✍ Scribed by Margaret A. White, Garry D. Bruton

• Publisher: Cengage Learning
• Year: 2010
• Tongue: English
• Leaves: 411
• Edition: 2nd
• Category: Library

✦ Synopsis

THE MANAGEMENT OF TECHNOLOGY AND INNOVATION: A STRATEGIC APPROACH explores the fundamental connections linking core business strategy, technology, and innovation. The book illustrates how these functions intertwine to play a central role in process layout, systems, structural design, and product development, as well as supporting an organization's overall success. An integrated approach and reader-friendly style make the material accessible for readers of all backgrounds, and the book strikes an ideal balance between essential business theory and extensive practical insights and real-world applications. In addition, the Second Edition has been thoroughly updated to incorporate the latest trends and research, abundant current examples and cases, and a useful set of new tools you can use to support effective strategic decision-making.

✦ Table of Contents

Cover Page......Page 1
Title Page......Page 4
Copyright Page......Page 6
Dedication......Page 7
Brief Contents......Page 8
CONTENTS......Page 10
PREFACE......Page 17
ABOUT THE AUTHORS......Page 22
ACKNOWLEDGMENTS......Page 23
Part 1: Laying the Foundation......Page 26
GE: The Firm's History......Page 27
Overview of Part One......Page 30
Overview......Page 31
Introduction......Page 32
The Study of Technology, Innovation, and Its Management......Page 35
Key Definitions of Technology......Page 39
The Process of Managing Technology......Page 42
Key Definitions of Innovation......Page 44
The Process of Managing Innovation......Page 46
Structuring the Examination of MTI......Page 49
Organization of the Text......Page 50
Summary......Page 51
Overview......Page 56
Introduction......Page 57
Centrality of MTI in Strategic Management......Page 58
The Strategic Process in MTI......Page 66
The Next Steps in Integrating MTI and Strategy......Page 85
Summary......Page 87
Three Broad Social Responsibility Issues......Page 94
Summary......Page 105
Part 2: Innovation: Internal Strategy......Page 108
GlaxoSmithKline: The Firm' s History......Page 109
Overview of Part Two......Page 113
Overview......Page 114
Planning: A Complex Process......Page 115
To Innovate or Not to Innovate......Page 116
Types of Innovation......Page 118
Innovation Planning Process......Page 124
Application of the Planning Process......Page 128
Factors that AID Innovation Planning......Page 130
Technology Stages and Planning......Page 135
Developing a Climate for Innovation......Page 138
Summary......Page 139
Overview......Page 146
Key Initial Questions for Implementation......Page 147
Key Implementation Issues......Page 151
Summary......Page 170
Overview......Page 176
Evaluation and Control Processes......Page 177
Evaluation......Page 178
Control......Page 184
Implementing Evaluation and Control......Page 193
Other Concerns in Evaluation and Control......Page 197
Summary......Page 200
Innovation Projects......Page 206
Innovation Project Management......Page 207
Portfolios of Projects......Page 218
Summary......Page 219
Part 3: Obtaining Technology: External Strategy......Page 223
Acer Group: The Firm’s History......Page 224
Overview of Part Three......Page 226
Overview......Page 228
Introduction......Page 229
Alliances......Page 230
Mergers and Acquisitions......Page 239
Planning the Acquisition of Technology......Page 245
Summary......Page 248
Overview......Page 255
Initial Questions......Page 256
Key Elements......Page 260
Summary......Page 278
Overview......Page 285
Introduction......Page 286
Where Evaluation and Control Occur......Page 287
Metrics......Page 303
Gap Analysis......Page 304
Summary......Page 307
Complexity and MTI......Page 315
Defining Platform Strategy......Page 321
Management Process Checklist......Page 325
Summary......Page 326
Part 4: Building Strategic MTI Success......Page 328
Google: The Firm’s History and Strategy......Page 329
Overview of Part Four......Page 331
Overview......Page 333
Introduction......Page 334
Competitive Advantage......Page 336
Sustainable Advantage......Page 338
Strategic Decisions and Competitive Advantage......Page 340
Building Capabilities from the Start......Page 347
Other Types of Value Processes......Page 350
Summary......Page 356
Overview......Page 361
Introduction......Page 362
Organizational Learning......Page 363
Knowledge Management......Page 371
Using Organizational Learning and Knowledge Management......Page 379
Summary......Page 381
Long-Wave Theory of Economics—Patterns of Change......Page 386
Methods for Viewing the Future—Looking Out 5 To 10 Years......Page 392
Forecasting Techniques—Looking Out 5 Years or Less......Page 393
Predicted Future Technologies......Page 395
Applications to MTI......Page 396
Summary......Page 397
Glossary......Page 399
Index......Page 405