𝔖 Scriptorium
✦   LIBER   ✦
πŸ“

The Macintosh Way

✍ Scribed by Guy Kawasaki

Publisher
Scott Foresman Trade
Year
1990
Tongue
English
Leaves
218
Category
Library
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✦ Synopsis

The Macintosh Way is a "take-no-prisoners guide to marketing warfare" says Jean Louis Gasse, founder and president of Be, Inc. Must reading for anyone in the high-tech industry, it is valuable, insightful guide to innovation management and marketing for any industry

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