The Librarian's Nitty-Gritty Guide to Social Media

✍ Scribed by Solomon, Laura

• Publisher: American Library Association
• Year: 2014
• Tongue: English
• Leaves: 159
• Edition: 4th ed
• Category: Library

✦ Synopsis

The vast array of social media options present a challenge: it's tough to keep current, let alone formulate a plan for using these tools effectively. Solomon, a librarian with extensive experience in web development, design, and technology, cuts to the chase with this invaluable guide to using social media in any kind of library. With a straightforward and pragmatic approach, she broadens her best-selling ALA Editions Special Report on the topic and Presents an overview of the social media world, providing context for services like Facebook, Twitter, and YouTube, and analyzes how adults' an.  Read more...

Abstract: The vast array of social media options present a challenge: it's tough to keep current, let alone formulate a plan for using these tools effectively. Solomon, a librarian with extensive experience in web development, design, and technology, cuts to the chase with this invaluable guide to using social media in any kind of library. With a straightforward and pragmatic approach, she broadens her best-selling ALA Editions Special Report on the topic and Presents an overview of the social media world, providing context for services like Facebook, Twitter, and YouTube, and analyzes how adults' an

✦ Table of Contents

Content: Title Page
Copyright Page
Contents
Introduction
1. Getting a (Better) Grip on Social Media
2. Getting Started
3. Understanding Social Capital
4. Strategies for Social Media Success
5. Rethinking Status Updates
6. Fine-Tuning Facebook
7. Teens and Social Media: Testing Assumptions
8. Online Reputation Management
9. What Can We Count? Measuring Success
10. Social Media in the Long Term
11. A Few Final Words
Bibliography
Index
More Books From the ALA.

✦ Subjects

Online social networks;Library applications;Social media