𝔖 Bobbio Scriptorium

✦ LIBER ✦

The influence of belonging to virtual brand communities on consumers' affective commitment, satisfaction and word‐of‐mouth advertising

✍ Scribed by Royo‐Vela, Marcelo; Casamassima, Paolo

Book ID: 121298884
Publisher: Frank Cass & Co. Ltd
Year: 2011
Tongue: English
Weight: 183 KB
Volume: 35
Category: Article
ISSN: 1353-1042
DOI: 10.1108/14684521111161918

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