✦ LIBER ✦

The indirect effects of advertisements designed to change product attribute beliefs

✍ Scribed by Youjae Yi

Book ID: 112141759
Publisher: John Wiley and Sons
Year: 1990
Tongue: English
Weight: 1005 KB
Volume: 7
Category: Article
ISSN: 0742-6046
DOI: 10.1002/mar.4220070105

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Are Product Attribute Beliefs the Only M

Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?

✍ Andrew A. Mitchell and Jerry C. Olson 📂 Article 📅 1981 🏛 American Marketing Association 🌐 English ⚖ 518 KB

The challenge to detect and attribute ef

The challenge to detect and attribute effects of climate change on human and natural systems

✍ Stone, Dáithí; Auffhammer, Maximilian; Carey, Mark; Hansen, Gerrit; Huggel, Chri 📂 Article 📅 2013 🏛 Springer 🌐 English ⚖ 517 KB

Efficacy of the trial-based thought reco

Efficacy of the trial-based thought record, a new cognitive therapy strategy designed to change core beliefs, in social phobia

✍ I. R. de Oliveira; V. B. Powell; A. Wenzel; M. Caldas; C. Seixas; C. Almeida; T. 📂 Article 📅 2011 🏛 John Wiley and Sons 🌐 English ⚖ 561 KB

The changing beliefs, attributions and e

The changing beliefs, attributions and expectations of early synovitis patients: A longitudinal study of the effects of chronic pain and hospitalisation

✍ Skevington, S.M. 📂 Article 📅 1984 🏛 Elsevier Science 🌐 English ⚖ 93 KB

Consumer learning and the effects of vir

Consumer learning and the effects of virtual experience relative to indirect and direct product experience

✍ Terry Daugherty; Hairong Li; Frank Biocca 📂 Article 📅 2008 🏛 John Wiley and Sons 🌐 English ⚖ 153 KB

## Abstract The Internet has the ability to serve as a more powerful medium than traditional print or broadcast media because consumers are able to interact with products in 3D multimedia environments, thus simulating a new form of experience—a virtual experience. However, very little research has

Effects of Changing the Grain Designatio

Effects of Changing the Grain Designation for Corn Tortilla Snack Products

✍ Kristin Marcoe 📂 Article 📅 2006 🏛 Elsevier Science 🌐 English ⚖ 30 KB