THE IMPACTS OF PRODUCT ACCEPTABILITY, BRAND VALUE AND PRICE ON RESPONSES OF FOODSERVICE PROFESSIONALS TO BULK TURKEY

✍ Scribed by HOWARD R. MOSKOWITZ; BERT KRIEGER; JAMES BARASH

• Book ID: 111341747
• Publisher: John Wiley and Sons
• Year: 1997
• Tongue: English
• Weight: 643 KB
• Volume: 20
• Category: Article
• ISSN: 0146-9428
• DOI: 10.1111/j.1745-4557.1997.tb00494.x