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The impact of social support on salesperson burnout and burnout components

✍ Scribed by Gilbert Sand; Anthony D. Miyazaki


Publisher
John Wiley and Sons
Year
2000
Tongue
English
Weight
110 KB
Volume
17
Category
Article
ISSN
0742-6046

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✦ Synopsis


Previous research has shown that salesperson burnout affects sales productivity, employee retention, and job satisfaction. Although burnout has often been conceptualized as a multiple-component construct, research typically has approached the efficacy of burnout reduction techniques by using overall measures of burnout rather than by examining the effects of such techniques on individual burnout components. The present research investigates how social support and choice of coping strategy relate to burnout components, illustrating the need to consider such components when conducting burnout-related research.


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