✦ LIBER ✦

The impact of religious sensitivity on brand trust, equity and values of fast food industry in Malaysia

✍ Scribed by Naina Mohamed, Rozita; Mohd Daud, Norzaidi

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Cultural Uncertainty on Brand Trust of F

✍ Rozita Naina Mohamed; Norzaidi Mohd Daud 📂 Article 📅 2012 🏛 Elsevier 🌐 English ⚖ 129 KB

The impact of brand equity on brand pref

✍ Chang, Hsin Hsin; Liu, Ya Ming 📂 Article 📅 2009 🏛 Frank Cass & Co. Ltd 🌐 English ⚖ 222 KB

The value impact of international and in

✍ Kian-Tek Lee; Chee-Wooi Hooy; Guat-Khim Hooy 📂 Article 📅 2012 🏛 Elsevier Science 🌐 English ⚖ 244 KB