The globalization of markets. Theordore Levitt, Professor, Harvard University. Abstract from Harvard Business Review, May-June 1983, p. 92

• Book ID: 112221202
• Publisher: Wiley (John Wiley & Sons)
• Year: 1983
• Weight: 200 KB
• Volume: 25
• Category: Article
• ISSN: 0020-6652
• DOI: 10.1002/tie.5060250311