๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

The ethics of subliminal communication

โœ Scribed by J. E. Gratz


Publisher
Springer
Year
1984
Tongue
English
Weight
383 KB
Volume
3
Category
Article
ISSN
0167-4544

No coin nor oath required. For personal study only.

โœฆ Synopsis


Assume that we communicate for the purpose of trying to change a person's behavior either overtly or covertly. As long as this is done in an honest manner, no concern with ethics is involved. But suppose a communication p a t t e r n -subliminals -is developed that covertly tries to change our behavior without our consent. Then, concern with ethics is involved.

Very little evidence exists to support a definitive quantitative impact of subliminal communication. There is a suggestion, however, that subliminals do in fact manipulate people to do certain things. If this is so, then we have an over-riding issue in ethics -the ultimate invasion of a person's privacy -his mind.


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