The Elements of Content Strategy
โ Scribed by Erin Kissane
- Publisher
- A Book Apart
- Year
- 2011
- Tongue
- en-ca
- Weight
- 264 KB
- Category
- Fiction
No coin nor oath required. For personal study only.
โฆ Synopsis
Content strategy is the webs hottest new thing. But where
did it come from? Why does it matter? And what does the content renaissance
mean for you? This brief guide explores content strategys roots, and
quickly and expertly demonstrates not only how its done, but how you can
do it well. A compelling read for both experienced content strategists and
those making the transition from other fields.
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