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The effects of information overload on consumers’ subjective state towards buying decision in the internet shopping environment

✍ Scribed by Yu-Chen Chen; Rong-An Shang; Chen-Yu Kao


Book ID
113597736
Publisher
Elsevier Science
Year
2009
Tongue
English
Weight
467 KB
Volume
8
Category
Article
ISSN
1567-4223

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## Abstract As more and more consumers become part of the net population, retailers and manufacturers as well as dot‐com storefronts are touting consumers by providing an ever‐increasing amount of product information. Their long‐term survival and profitability may be determined by how much and how